Tax is regressive and unfair

Tax is ineffective

Tax destroys jobs and economic value

Mexico tax fast facts

This site provides an information resource on food and drink taxation. It is designed to be a one-stop destination for those looking for factual information on the impact of food and drink taxes on populations and economies. The site is sponsored by UNESDA, representing the non-alcoholic beverages industry in Europe.

Latest updates

12.01.2018

Philadelphia’s beverage tax: the damaging economic impact

Starting in January 2017, the city of Philadelphia became only the second municipality in the US to impose a tax on sweetened beverages (SBs). Unusually for such taxes, the Philadelphia Beverage Tax (......

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10.11.2017

French soda tax: Le Figaro columnist argues against “Nanny State measures”

As the French Parliament is currently debating whether to reshape and increase the tax on soft drinks, an opinion piece published on 9 November in the French newspaper Le Figaro warns readers about th......

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26.06.2017

Reformulation rather than taxation: Euractiv reports on solutions proposed by soft drinks industry to contribute to tackling obesity

On 23 June, as part of a special report on regulating consumers, the EU media outlet Euractiv reported on the current debate in Europe and across national markets on how government can encourage consu......

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23.06.2017

U.S. study shows that a 10% subsidy for fruits and vegetables would be more efficient than a soft drinks tax

A American study published in June 2017 in PLOS Medicine, Reducing US cardiovascular disease burden and disparities through national and targeted dietary policies: A modelling study, compared differen......

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Infographics

WHY FOOD AND DRINK TAXES
DON’T WORK

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MEXICO TAX FAST FACTS

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Why food and drink taxes don’t work

FAQs

What is the food industry doing to address obesity?

The food and drink industry has worked extensively to reformulate its products, reduce sugars and fats and introduce new, innovations with healthy profiles.

The soft drinks industry has introduced no and low sugar products extensively and they now account for up to 30% of sales in many countries.  In addition, back in 2006 the soft drinks industry committed to not sell its products in primary schools across the EU.  It also committed to not advertise its products to children under 12 on TV, in print or online. In secondary schools – where soft drinks are available for sale – they are sold in non-branded vending machines and a full selection of drinks is available including waters, juices and no and low calorie products alongside regular varieties.