Tax is regressive and unfair

Tax is ineffective

Tax destroys jobs and economic value

Mexico tax fast facts

This site provides an information resource on food and drink taxation. It is designed to be a one-stop destination for those looking for factual information on the impact of food and drink taxes on populations and economies. The site is sponsored by UNESDA, representing the non-alcoholic beverages industry in Europe.

Latest updates

12.01.2018

Philadelphia’s beverage tax: the damaging economic impact

Starting in January 2017, the city of Philadelphia became only the second municipality in the US to impose a tax on sweetened beverages (SBs). Unusually for such taxes, the Philadelphia Beverage Tax (......

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10.11.2017

French soda tax: Le Figaro columnist argues against “Nanny State measures”

As the French Parliament is currently debating whether to reshape and increase the tax on soft drinks, an opinion piece published on 9 November in the French newspaper Le Figaro warns readers about th......

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26.06.2017

Reformulation rather than taxation: Euractiv reports on solutions proposed by soft drinks industry to contribute to tackling obesity

On 23 June, as part of a special report on regulating consumers, the EU media outlet Euractiv reported on the current debate in Europe and across national markets on how government can encourage consu......

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23.06.2017

U.S. study shows that a 10% subsidy for fruits and vegetables would be more efficient than a soft drinks tax

A American study published in June 2017 in PLOS Medicine, Reducing US cardiovascular disease burden and disparities through national and targeted dietary policies: A modelling study, compared differen......

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Infographics

WHY FOOD AND DRINK TAXES
DON’T WORK

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MEXICO TAX FAST FACTS

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Video

Why food and drink taxes don’t work

FAQs

Aren’t taxes the only way to counter big marketing?

Taxation does not educate people on how to eat balanced diets and lead healthy, active lifestyles.  Marketing can engage with people and encourage them to adopt healthier habits.  Soft drinks marketing continually promotes balanced consumption and active lifestyles.